Buying Platinum Jewelry As an Investment

Investing in a precious metal like platinum can be a good long-term hedge against the volatility of the stock market, and there are many ways to invest in it. One of the best ways is to buy jewelry made from pure platinum. This allows you to hold a valuable commodity as well as wear a beautiful piece of jewelry – sort of like having your cake and eating it too!

Here are some great reasons to buy platinum jewelry as an investment:

  • The strength of platinum allows jewelers to make quite intricate, yet extremely durable, pieces without mixing in other metals. Thus, you can have a piece that is practical both as jewelry and as a bullion-type investment.
  • Platinum is about 30 times more rare than gold, yet is usually valued in the same general price range. Since it is so rare and so useful, many people believe that platinum could drastically increase in value in the coming years.
  • Platinum is stronger and more durable than either silver or white gold, and is impervious to rust or tarnish, and so is a great alternative to these metals as jewelry.
  • Platinum is important in the auto industry, for use in anti-pollution devices. As environmental regulations get stricter over the years, the value of platinum should continue to rise. And as emerging markets like China and India continue their explosive growth (car sales in China grew by more than 50% in 2009), the demand for platinum will continue to grow as well. All these factors point to a steady increase in the value of platinum jewelry in the coming years.